Lincoln Electric is the first international welding equipment manufacturer to adopt the latest mobile technology by adding 2D Microsoft® Tag barcodes to its welding products. The Microsoft® Tag codes appear on the product nameplates of some of Lincoln Electric’s most popular equipment. With just a quick scan from a web-enabled camera phone, these codes aid consumers in the pre-sale distributor showroom environment with product selection and customers in the post-sale environment with operational tips and support resources.
The new tag codes – which are two-dimensional barcodes that encode text, URLs or other data and are readable by most camera phones with a free app – allow consumers to access information without ever leaving the showroom, garage or shop. Users can immediately pull up operational help tips and videos, product specification sheets and competitive product comparisons, instruction manuals, related articles and company contact information on their web-enabled phones. This new tool is also ideal for distributor personnel assisting customers in the showroom to access details regarding products on display.
Microsoft® Tag codes now appear on some of Lincoln's most popular machines, including the POWER MIG® 140C, 180C, 180 Dual and 216 models, as well as the Square Wave™ TIG 175 and Outback® 145 and Ranger® 225 engine-driven welder/generator machines. The codes link users to a mobile-ready landing page for each machine.
To get the Tag Reader mobile app for your phone, visit http://gettag.mobi on your mobile phone browser. Or, search for ‘Tag Reader’ in the Apple® iTunes® App Store, Android Market® or Blackberry® App World. View the video below for tips on using your mobile device to scan the tags.